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Being intentionally takes thinking, feeling, and acting like a designer. I've been thinking about and observing what it means to be designed, and by using six such skills and behaviors

01 / Makeup

Never having been a representative sales, nor having ever played one on TV, I was curious about their typical workshop. Adapting the first rule of design. User lockdown approach was to conduct video interviews.

02 / Evaluation

Masked and socially distant, I walked a mile in their shoes through the dream, pet food, and freezer isoles. This single visit uncovered many insights that had not come up in the video team.

03 / Styling

Never having been a representative sales, nor having ever played one on TV, I was curious about their typical workshop. Adapting the first rule of design. User lockdown approach was to conduct video interviews.

04 / Review

Masked and socially distant, I walked a mile in their shoes through the dream, pet food, and freezer isoles. This single visit uncovered many insights that had not come up in the video interviews and online walkthroughs. I shared this with the team, spread across the world, and everyone could engage with the sales representatives

05 / Delivery

Masked and socially distant, I walked a mile in their shoes through the dream, pet food, and freezer isoles. This single visit uncovered many insights that had not come up in the video team.

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